We are a sweat equity investor in digital products that make people share and act differently.

What are we looking for in a startup?

Domain expertise

You have a deep understanding and experience of the industry you are changing.


At least one full time founder and one part-time co-founder in the team. One of you is a developer.


Digital product, service or platform. You have something more in place than a mere idea or a concept.


Some validation for the concept exists: first users or customers, advisors or a potential investor.

We help entrepreneurs build better commercial digital products. Our investment can include anything from business design to code.

Who we are?

Entrepreneurs with 80+ years of digital experience.

Tiina Zilliacus


Sami Häkkinen


Panu Ervamaa


Toni Mielonen


Our offering to startups

We can develop your digital product together for 6-12 months against 10% stake of your startup. You decide what the package will include.

Following expertise can be included in the project:
> business design, concept design, service design, UX design, visual design, branding
> architecture design, full-stack coding (front, back & integrations), testing & validation, dev-ops
> go-to-market planning, launch planning & implementation, growth hacking

Developing a commercially viable digital product that people talk about means a lot more work than prototyping via customer development.

Contact us to learn more!

We'd like to hear from you!